Austin radio station flips formats

On December 20, 2005, Clear Channel Communications started a new Adult Contemporary/Contemporary Christian format called the river on KPEZ in Austin, Texas. Due to FCC regulations, Clear Channel had to sell one station in Austin. Sister station KFMK was chosen, and on May 31, 2010, KFMK and KPEZ swapped formats. On September 20, 2010, the station shifted to Spirit 105.9 and dropped the AC music when Christa Broadcasting bought the station. This in itself I see as a weird move as Christa’s other three stations are in the northwest. About 2 months before discovering the river, I stopped listening to our local Christian station, KCMS in favor of our local Hot AC, KPLZ. The River was a pleasant find, as it featured Christian music that I was familiar with from listening to KCMS for 5 years, along with the Clear Channel AC sound I have come to like. Although the response to the new station has been good, I was very disappointed when I found out about the river’s demise. Any comments?

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